Halloween Candy Designers

Trick or Treat! Grab your pumpkin-shaped Reese’s and your eyeball gummies, it’s Halloween time and boy do we have a treat for you. This week we sat down with the minds of Poe, Bradbury, and King, the design team behind your favorite Halloween candies. They discuss their lofty goals, great trendsetting success, and industry rivalries. What will they turn into a spooky shape do next?